Insurance industry

List of Articles Insurance industry

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1 - The Effect Of Customer Knowledge Management Performance With Moderating Role Of Innovation Capability In Insurance Industry : A Case Study On Alborz Insurance Company
nasrin talaeefard Farhad Sanjarifard nader salehi

Abstract The general objective of this research is to identify the effects of customer knowledge flows on the performance and dimensions of innovation in organizations and to illustrate some of the important benefits of knowledge flows of customers in organizations. Wh More

Abstract The general objective of this research is to identify the effects of customer knowledge flows on the performance and dimensions of innovation in organizations and to illustrate some of the important benefits of knowledge flows of customers in organizations. Which benefits from the interaction between the external and internal environment and brings unique privileges to the organization. This research is descriptive-correlational. In this research, after identifying the factors and dimensions and indicators of variables, a researcher-made questionnaire was designed based on the Likert spectrum and distributed among 200 managers of the Alborz Insurance Company. Then performance measures and customer knowledge management, business innovation and business were categorized using structural equation analysis. Finally, the research model was evaluated using PLS software. The results of the research showed that customer knowledge management has an impact on business performance with mediating the ability to innovate in the insurance industry. Manuscript profile
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2 - Analysis of Service Supply Chain Anti-fragility in Iran Insurance Industry
Sayyed Maisam Momeni ahmadreza ghasemi meysam shahbazi Amir Safari
20.1001.1.22286047.1400.20.67.9.1

Anti-fragility allows the organisation to place itself in a position to benefit from the unknown. The purpose of this study is to identify and evaluate the indicators affecting the Anti-fragility of the insurance industry supply chain and to determine the causal relatio More

Anti-fragility allows the organisation to place itself in a position to benefit from the unknown. The purpose of this study is to identify and evaluate the indicators affecting the Anti-fragility of the insurance industry supply chain and to determine the causal relationships between these indicators. This study has been conducted through an exploratory mixed-method. The Delphi method and the Gray-DEMATEL technique have been utilized in this study. Insurance companies must implement indices, methods, and mechanisms to promote the anti-fragility of their supply chain, though simultaneous attention to all indices is impossible and uneconomic. Therefore, deciding which indices have priority in investment can be accomplished using the research findings and determining the significance of each index, as well as the causal relationships between them. According to the results of the Delphi method, 49 indices for anti-fragility of the supply chain insurance industry, hereunder the eight main processes, have been extracted. Study results also revealed that in order to lead the supply chain insurance industry towards anti-fragility, the "knowledge and information management" and "risk management" processes should at first be considered. According to expert opinions, the "management information system" and "knowledge management implementation" indices have been selected as the most causal indices of anti-fragility of the knowledge and information management process, while the indices of "risk strategy development" and "using the risk database" have been chosen as the most causal indices of risk management anti-fragility. Manuscript profile
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3 - A model for evaluating green marketing in the insurance industry
aigin ghorbani ameneh khadivar leili niakan
20.1001.1.22286047.1401.71.71.3.0

The insurance industry is vital in the country that is affected by green marketing. However, there is no accurate information on the green marketing situation in the country's insurance industry. This research has been tried to identify the main criteria of green market More

The insurance industry is vital in the country that is affected by green marketing. However, there is no accurate information on the green marketing situation in the country's insurance industry. This research has been tried to identify the main criteria of green marketing evaluation to provide a model for a green marketing audit. In this regard, first, the main criteria were identified and approved by experts through a questionnaire. The final framework consists of 24 sub-criteria that are classified into ten criteria. Then, by using the fuzzy DEMATEL method, the internal relationships between the criteria and the hierarchical analysis method, each criterion and sub-criteria's final weight are obtained. According to the results, among the causes, the criterion of mission has the greatest effect on all criteria and takes the least effect from other criteria. So, this criterion has the most stimulus role, and by optimizing it, we can expect the optimization of other factors. The green sales factor is also strongly influenced by other factors and is optimized by optimizing other factors. Also, the criterion of the mission with an effective weight of 0.23 is the most important, and the criterion of green design with an effective weight of 0.024 is the least important Manuscript profile

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List of Articles Insurance industry